Your Big Book Fair Mistake
Do book fairs depress you? Here’s some advice from a marketing guy with over four decades of experience selling stuff. You’re doing it wrong.
The Wind Beneath My Wings
Life is more fun when you have a partner to share it with. My adult life has been infinitely richer with Colleen by my side.
The Hero’s Journey
Does it ever feel like we consume the same stories told over and over again? We do. And here’s the blockbuster formula.
Jess on the Big Screen?
What would Jess and Ali be like on the Big Screen? Here’s the opening scene frm CHASING KARMA written for film in screenplay format.
Time to Create That Audiobook
If you haven’t yet launched an audio version of your latest book, now is the time. Audiobook sales are booming.
Creating Content That Works
Understanding the psychology social media content consumption can help you create compelling posts that attract attention and encourage sharing.
Under the Covers
A compelling book cover can compel people to flip to the first page. Here’s how I created mine.
Planning a Book Launch
Here’s a no-nonsense checklist to spin up a memorable launch campaign that will sell books.
Maximizing Conference Value
How can we maximize a return on a conference investment? Here’s my prep checklist.
Gems in the Dirt
We grow to the extent we can integrate useful feedback into our craft.